{"id":14041,"date":"2021-11-07T17:54:07","date_gmt":"2021-11-07T17:54:07","guid":{"rendered":"https:\/\/www.buyucoin.com\/crypto-labs\/jack-in-the-box-sues-crypto-exchange-ftx-for-brazenly-and-illegally-copying-mascot\/"},"modified":"2021-11-07T17:54:07","modified_gmt":"2021-11-07T17:54:07","slug":"jack-in-the-box-sues-crypto-exchange-ftx-for-brazenly-and-illegally-copying-mascot","status":"publish","type":"post","link":"https:\/\/www.buyucoin.com\/crypto-labs\/jack-in-the-box-sues-crypto-exchange-ftx-for-brazenly-and-illegally-copying-mascot\/","title":{"rendered":"Jack in the Box Sues Crypto Exchange FTX for \u2018Brazenly and Illegally\u2019 Copying Mascot"},"content":{"rendered":"

Restaurant chain Jack in the Box has sued cryptocurrency exchange FTX alleging that the crypto company \u201cbrazenly and illegally copied or derived its \u2018Moon Man\u2019 mascot\u201d from its own mascot. The lawsuit details that FTX\u2019s refusal to stop using Moon Man has caused Jack in the Box \u201cconsiderable economic damage and irreparable harm, including by devaluing the goodwill associated with Jack.\u201d<\/strong><\/p>\n

Jack in the Box Says FTX\u2019s Moon Man Is an \u2018Inferior Version of Jack\u2019<\/h2>\n

One of America\u2019s largest hamburger chains, Jack in the Box (JITB), has sued cryptocurrency exchange FTX, co-founded by CEO Sam Bankman-Fried, over its mascot. Jack in the Box operates and franchises more than 2,200 restaurants in 21 U.S. states and Guam.<\/p>\n

According to a lawsuit filed in the U.S. district court of Southern District of California on Nov. 3, FTX US is accused of copyright infringement, trademark dilution, trademark infringement, false designation of origin, and unfair competition.<\/p>\n

FTX recently launched a series of advertisement spots featuring a mascot that looks similar to the mascot for the Jack in the Box restaurant franchise. Moon Man, the mascot chosen by FTX exchange to represent the brand both in-person and in its own line of TV ads, could at first glance be mistaken for Jack, the 70-year old mascot for Jack in the Box restaurants.<\/p>\n

The lawsuit details: \u201cFTX\u2019s Moon Man has a spherical white head also affixed to a talking human actor, with blue-dotted eyes, a nose, and a smile. The two characters are strikingly similar in both appearance and behavior. For example, the Moon Man also changes his facial expressions and clothing attire throughout advertisements and appearances, just like Jack.\u201d Jack in the Box stated:<\/p>\n

FTX brazenly and illegally copied or derived its \u2018Moon Man\u2019 mascot from JITB\u2019s Jack \u2026 FTX\u2019s Moon Man is a far inferior version of Jack that is now tarnishing Jack\u2019s reputation to consumers, and\/or blurring consumers\u2019 association of FTX\u2019s Moon Man with Jack.<\/p>\n

Moon Man has already made several personal appearances at such sporting events as the World Series, and has at least one TV advertisement in which he seems annoyed that crypto traders all just want to \u201cgo to the moon.\u201d This ad spot aired during several major league baseball games, according to the lawsuit.<\/p>\n

The lawsuit further describes that Jack in the Box sent FTX a cease-and-desist letter on Oct. 15, accusing the exchange of \u201cinfringing on JITB\u2019s intellectual property and diluting its trademarks.\u201d FTX did not comply, however, responding on Oct. 29 that it will continue to use Moon Man in its advertising.<\/p>\n

\u201cFTX\u2019s response to JITB\u2019s cease and desist letter is also rife with legal and factual
\ninaccuracies, such as \u2018Jack in the Box has only narrow protection limited to the
\nbehatted ping pong\u2010headed clown who exploded out of a box to sell burgers,’\u201d the restaurant chain argued, elaborating:<\/p>\n

Defendant\u2019s continuing infringement of JITB\u2019s intellectual property is willful and in bad faith. Defendant\u2019s conduct has caused, and if not enjoined, will continue to cause, JITB considerable economic damage and irreparable harm, including by devaluing the goodwill associated with Jack.<\/p>\n

Do you think FTX\u2019s Moon Man is a direct rip-off of Jack? Let us know in the comments section below.<\/strong><\/em><\/p>\n

Bitcoin News
\nExchanges, ftx crypto exchange, FTX Exchange, ftx jack, ftx lawsuit, jack in the box, jack in the box ftx, jack in the box moon man, moon man<\/p>\n","protected":false},"excerpt":{"rendered":"

Restaurant chain Jack in the Box has sued cryptocurrency exchange FTX alleging that the crypto company \u201cbrazenly and illegally copied or derived its \u2018Moon Man\u2019 mascot\u201d from its own mascot. The lawsuit details that FTX\u2019s refusal to stop using Moon Man has caused Jack in the Box \u201cconsiderable economic damage and irreparable harm, including by…<\/p>\n","protected":false},"author":0,"featured_media":14042,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53,3],"tags":[],"class_list":["post-14041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blockchain-news","category-coin-news"],"_links":{"self":[{"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/posts\/14041"}],"collection":[{"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/comments?post=14041"}],"version-history":[{"count":0,"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/posts\/14041\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/media\/14042"}],"wp:attachment":[{"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/media?parent=14041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/categories?post=14041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.buyucoin.com\/crypto-labs\/wp-json\/wp\/v2\/tags?post=14041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}